William C. Durant
American automotive businessman (1861–1947) / From Wikipedia, the free encyclopedia
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For the historian William James Durant, see Will Durant.
William Crapo Durant (December 8, 1861 – March 18, 1947) was a leading pioneer of the United States automobile industry and co-founder of General Motors and Chevrolet. He created a system in which a company held multiple marques – each seemingly independent, with different automobile lines – bound under a unified corporate holding company. Durant, along with Frederic L. Smith,[citation needed] co-founded General Motors, as well as Chevrolet with Louis Chevrolet. He also founded Frigidaire.
Quick Facts Born, Died ...
William C. Durant | |
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Born | William Crapo Durant (1861-12-09)December 9, 1861 Boston, Massachusetts, U.S. |
Died | March 18, 1947(1947-03-18) (aged 85) New York City, U.S. |
Occupation | Businessman |
Known for | Co-founder of General Motors and Chevrolet |
Spouses | |
Children | Margery Pitt Durant (1887–1969)[3] Russell Clifford Durant (1890–1937) |
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