Philip Kives
Canadian business executive (1929–2016) / From Wikipedia, the free encyclopedia
Dear Wikiwand AI, let's keep it short by simply answering these key questions:
Can you list the top facts and stats about Philip Kives?
Summarize this article for a 10 year old
SHOW ALL QUESTIONS
Philip Kives (12 February 1929 – 27 April 2016) was a Canadian business executive, entrepreneur, and marketing expert from Winnipeg, Manitoba. He is best known for founding K-tel, which sold household gadgets including the Miracle Brush, Feather Touch Knife, Veg-O-Matics, as well as many compilation record albums.[1]
Quick Facts Born, Died ...
Philip Kives | |
---|---|
Born | (1929-02-12)12 February 1929 |
Died | 27 April 2016(2016-04-27) (aged 87) |
Nationality | Canadian |
Occupation | TV salesman |
Known for | founding K-tel and coining "As seen on TV" |
Close
Kives reputedly coined the catchphrase "As seen on TV",[2] which was included in many of the company's advertisements. Kives utilized low-budget television commercials to sell millions of products and build an international business empire.[1]