Mello Yello
Highly caffeinated citrus flavoured softdrink / From Wikipedia, the free encyclopedia
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Mello Yello is a highly caffeinated, citrus-flavored soft drink produced, distributed and created by the Coca-Cola Company that was introduced on March 12, 1979,[1] to compete with PepsiCo's Mountain Dew.[2]
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Type | Citrus soda |
---|---|
Manufacturer | The Coca-Cola Company |
Introduced | March 12, 1979; 45 years ago (1979-03-12)[1] |
Color | Chartreuse yellow |
Flavor | Citrus |
Variants |
|
Related products | Vault Mountain Dew Surge Sun Drop |
Website | www |
Mello Yello was withdrawn from Australia in the early 1990s, being replaced with the similar but uncaffeinated Lift.[3]
In South Africa in the 1980s, Mello Yello became associated with Apartheid South African Police and their notorious canary-colored vehicles.[4]
There have been three flavored variants of Mello Yello in North America. Mello Yello Cherry was released in response to Mountain Dew Code Red.[citation needed] The other two variants were Mello Yello Afterglow (peach-flavored) and Mello Yello Melon. All three were only available for a limited time. Mello Yello Cherry is available at Coca-Cola Freestyle machines and is still available in limited markets.
The caffeine content is 49.5 mg per 12 US fl oz (355 mL) serving (139 mg/L).[5]
The national expansion ended in 2021 with Mello Yello's availability limited to the eastern part of the United States, however it is still sold as a fountain drink at various locations including Arby's, Cracker Barrel, Hardee's, Golden Corral, and Culvers.