Beiersdorf
German multinational consumer goods company / From Wikipedia, the free encyclopedia
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This article is about the company. For other uses, see Beiersdorf (disambiguation).
Beiersdorf AG is a German multinational company that manufactures personal-care products and pressure-sensitive adhesives headquartered in Hamburg, Germany. Its brands include Elastoplast, Eucerin (makers of Aquaphor), Labello, La Prairie, Nivea, Tesa SE (Tesa tape) and Coppertone.
Quick Facts Company type, Traded as ...
Company type | Public (AG) |
---|---|
FWB: BEI DAX Component | |
Industry | Consumer goods |
Founded | 28 March 1882; 142 years ago (1882-03-28) |
Founder | Paul Beiersdorf |
Headquarters | Hamburg, Germany |
Area served | Worldwide |
Key people |
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Products | |
Revenue | €7.653 billion (2019)[1] |
€1.095 billion (2019)[1] | |
€736 million (2019)[1] | |
Total assets | €9.63 billion (2019)[2] |
Owner | Maxingvest (50.49%)[3] |
Number of employees | 20,654 (2019)[1] |
Website | www |
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Although its shares are publicly listed, Beiersdorf is controlled by Maxingvest AG (parent company of Tchibo), which directly owns 50.49% of shares.[3]