General Mills
American multinational food corporation / From Wikipedia, the free encyclopedia
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General Mills, Inc., is an American multinational manufacturer and marketer of branded processed consumer foods sold through retail stores. Founded on the banks of the Mississippi River at Saint Anthony Falls in Minneapolis, the company originally gained fame for being a large flour miller. Today, the company markets many well-known North American brands, including Gold Medal flour, Annie's Homegrown, Lärabar, Cascadian Farm, Betty Crocker, Yoplait, Nature Valley, Totino's, Pillsbury, Old El Paso, Häagen-Dazs, as well as breakfast cereals under the General Mills name, including Cheerios, Wheaties, Chex, Lucky Charms, Trix, Cocoa Puffs and Count Chocula and the other monster cereals.[3]
Formerly |
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Company type | Public |
Industry | Food processing |
Founded | 1856; 168 years ago (1856) (as Minneapolis Milling Company) 1877; 147 years ago (1877) (as Washburn-Crosby Company) 1928; 96 years ago (1928) (as General Mills) Minneapolis, Minnesota, U.S. |
Founders | |
Headquarters | , U.S. |
Area served | Worldwide |
Key people | Jeffrey Harmening (chairman and CEO) |
Products | Baking mixes, breakfast cereals, yogurt, refrigerated dough, soup, pizza, snack foods, ice cream, soy products, vegetables, flour, other food products,[1] |
Revenue | US$17.63 billion (2020)[2] |
US$2.60 billion (2020)[2] | |
US$2.18 billion (2020)[2] | |
Total assets | US$31.37 billion (2020)[2] |
Total equity | US$8.89 billion (2020)[2] |
Number of employees | ~34,000 (2023)[2] |
Subsidiaries | Cereal Partners Worldwide (50%) |
Website | www |
It is headquartered in Golden Valley, Minnesota, a suburb of Minneapolis.